Conveying Design Concepts

Assisting people with home makeovers requires that ideas be conveyed in a format that helps with visualization. I do that in a few ways: computer imaging, hand-drawn sketches or with photo collages. Most of my projects are for vacation homes. This means that I have to communicate long distance to keep the project moving forward and to help clients make decisions.

Here are examples of how I communicate design ideas. This is the design process.

Click on the photos to enlarge.
Sketching valance idea.

Dining room concept using rug as the theme.

Color and furniture options.

Working out a bathroom layout.

3D CAD image to illustrate bathroom design.
Illustrating the size of a section for an open space.

Furniture plan developed before shopping.


3D CAD image to illustrate the ceiling design.

Finishes for bathroom.

Elevation detail for bathroom.


Fine-tuning the colors and fabrics.

Sketching the built-in.

Finish samples.




Assembling samples of finihses to choose from.

Mocking up colors for consideration.

Putting together the overall color concept.











Sketch of a custom table.
Julie Fergus, ASID, is a nationally published interior designer. Her studio and showroom is located in Wolfeboro, New Hampshire. Julie's clients are primarily in the Lakes Region and Mount Washington Valley, however, she will travel throughout the state and North Eastwww.JulieFergus.com | www.DesignByMail.com